Birthday Balls:
Franklin D. Roosevelt and the March of Dimes
"In sending a dime,...and in dancing that others may
walk, we the people are striking a powerful blow in defense of American
freedom and human decency."
Franklin D. Roosevelt
January 30, 1940
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"It is glorious to have one's birthday associated with
a work like this. One touch of nature makes the whole world kin. And that
kinship, which human suffering evokes, is perhaps the closest of all, for
we know that those who work to help the suffering find true spiritual
fellowship in that labor of love."
Franklin D. Roosevelt
Radio Address for the Fifth Birthday Ball
January 30, 1940
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When the President of the United States celebrates his birthday,
it is rare for the day to have significance for anyone outside the select
few invited to the party. However, when Franklin D. Roosevelt celebrated
his birthday, Americans all over the nation participated, and even more
people benefited, because FDR used his birthday to advance his most
important cause - the fight to find a cure for infantile paralysis. January
30th was no longer just his birthday, but a day dedicated to raising money
for polio research and treatment.
Ever since he contracted polio at the age of 39 in 1921,
Franklin Roosevelt actively sought new treatment to improve his life, as
well as the lives of all persons afflicted with infantile paralysis,
donating as much money as he could and encouraging others to do the same.
In 1924, Roosevelt's quest led him to Warm Springs, Georgia, where other
polio patients experienced relief in the buoyant mineral water of Warm
Springs. Confident that his six weeks in the waters of Warm Springs did
more to improve his condition than any treatment he had received in the
previous 3 years, FDR made a home for himself in Georgia, and invited other
patients to join him. His presence, money, and prestige helped to make Warm
Springs a world-class facility for the treatment of infantile paralysis.
When Warm Springs, a former resort area, faced economic
hardship in 1926, Franklin Roosevelt purchased the facility for $200,000
and created a therapeutic center under the direction of the Georgia Warm
Springs Foundation, later named the Roosevelt Warm Springs Institute for
Rehabilitation. The Warm Springs Institute opened its doors to patients all
over the country, providing medical treatment and an opportunity to spend
time with others suffering from the effects of polio.
Unfortunately, the facility in Warm Springs needed more than
just Franklin Roosevelt's money to treat its growing number of patients,
and he started asking friends for monetary contributions. Initially,
Roosevelt's fund-raising campaign was a small-scale operation, but that
changed when his associate Keith Morgan called upon business magnate Henry
L. Doherty for a donation. Hoping to improve Doherty's public image and win
him political favor with FDR, Carl Byoir, Doherty's public relations
consultant, suggested that Henry Doherty sponsor a dance in every town
across the country to celebrate the President's birthday and raise money
for Warm Springs. With a $25,000 contribution, Doherty launched the
National Committee for Birthday Balls. Although Doherty did not receive
special political favor with FDR, Birthday Balls became an annual
fundraising success.
The first Birthday Ball was held in 1934; 4,376 communities
joined together in 600 separate celebrations to raise over one million
dollars for the Warm Springs Foundation. Future fundraising contributions
were split between Warm Springs and the local communities in which the
Birthday Balls were held.
The Birthday Balls continued to generate approximately one
million dollars per year, but the revenue was still not sufficient to
support the National Foundation for Infantile Paralysis, created by
Franklin Roosevelt in 1938 as a national organization to help victims of
polio all across the country and not just in Warm Springs. To heighten
awareness, radio personality and philanthropist Eddie Cantor urged
Americans to send their loose change to President Roosevelt in "a
march of dimes to reach all the way to the White House." Soon,
millions of dimes flooded the White House, and this campaign became known
as the "March of Dimes;" in 1945 the Foundation raised 18.9
million dollars. The National Foundation for Infantile Paralysis, took the
name of its popular campaign to become the March of Dimes. The funds raised
by the Birthday Balls and March of Dimes financially supported the creation
of a polio vaccine by Jonas Salk in 1955, eradicating the disease
throughout most of the world by the 1960s.
Franklin Roosevelt's dedication to finding a cure for polio
benefited millions of children worldwide, but it was the participation of
Americans across the nation in Birthday Balls that made the campaign a
success. Their hard work and financial support provided new methods of
treatment to improve the lives of those struck with polio and ensured that
generations to come would be insulated from the dreaded epidemic. Although
the Birthday Balls ended in 1945 with the death of President Roosevelt, his
work continues on through the
March of Dimes
.
The Franklin D. Roosevelt Presidential Library, the Franklin
and Eleanor Roosevelt Institute, and the March of Dimes are sponsoring the
first President's Birthday Ball since Roosevelt's death on January 39,
2003, Franklin Roosevelt's Birthday. The evening will begin with a
reception at the Presidential Library followed by dinner at the American
Bounty Restaurant at the Culinary Institute of America. Anna Eleanor
Roosevelt, granddaughter of Franklin and Eleanor Roosevelt will give the
keynote speech. The proceeds of this Birthday Ball will assist the March of
Dimes as they work to prevent birth defects and infant mortality, and
support educational programs on leadership and democracy sponsored by the
Franklin D. Roosevelt Presidential Library and Museum. For more information
about this event, please call, (845) 454-8850.